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Here is our FREE registration offer, register here today using coupon code "VIPKeynotesExpo" and attend Cloud Expo® Silicon Valley as our guest!

Listen to top Industry Thought Leadership Keynotes and visit the bustling Cloud Expo® Silicon Valley (Nov 4-7) Show Floor for FREE - it's the surest way to get yourself and your company fully "Cloud-ready." Just register here using the code "VIPKeynotesExpo".

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25 @CloudExpo Tweets Of The Week

Carmen Gonzalez @GonzalezCarmen
Just received my "weekend special" offer! pic.twitter.com/Mh2CaP3tk9
Andi Mann @AndiMann
At Rackspace we started with #devops simply by making tops and dev sit together, can just turn around & ask questions - @bjawalka
Carmen Gonzalez @GonzalezCarmen
OpenStack at #CloudExpo Speaker Submissions http://bit.ly/1eBaAqT deadline http://bit.ly/15whSXi Friday, Oct 11 pic.twitter.com/M6TAQvfRUk
Marten Mickos @martenmickos
Cloud Expo Silicon Valley 4-7 Nov 2013. My session is about fast, lean and agile software development and deployment. http://bit.ly/1bAePOQ
Hollis Tibbetts @SoftwareHollis
Assemble a #SocialMedia empire in under 3 months? I'll tell you how @CloudExpo 2013 http://goo.gl/vlHT6m
Cloud Expo @CloudExpo
We're receiving a high number of registrations from Rackspace customers. Please use "rackspaceVIPgold" coupon code & see you in Santa Clara!
Retweeted by Rackspace
Stephen Salas @KeepCalmCloudOn
Going to @CloudExpo West? Be sure to check out @jaretchiles Session Cloud Security in an Agile World http://www.cloudcomputingexpo.com/event/session/2124
WebRTCSummit @WebRTCSummit
Sign Up for "2 Full Days" of FREE Education "WebRTC Summit" at #CloudExpo Silicon Valley [Nov 6-7] http://WebRTC.Ulitzer.com ($995 walk-in)
Mark Majewski @mark_majewski
Headed to @CloudExpo in Santa Clara. Come check out my session on Demystifying Hybrid Cloud. http://www.cloudcomputingexpo.com/event/session/2123
Jaret Chiles @jaretchiles
Going to @CloudExpo in Santa Clara? Come check out my session Cloud Security in an Agile World http://www.cloudcomputingexpo.com/event/session/2124
natishalom @natishalom
RT @CloudExpo: We added @GigaSpaces to #Cloud tweeps we follow list <- thanks!
appzero_inc @appzero_inc
We'll be an exhibitor at Cloud Expo West 2013: Contact:info@appzero.com for an "Appzero VIP Gold Pass" providing expo access. @CloudExpo
Stephen Salas @KeepCalmCloudOn
Just a month away from @CloudExpo in Santa Clara & @Rackspace will be there with some wicked talented folks so be sure to stop by!
Andi Mann @AndiMann
The business of #cloud at Cloud Expo 2013 http://j.mp/10igaIe < Useful tweet roundup from #CloudExpo (via @Gravitant)
Matrix Partners @MatrixPartners
Be sure to check out @PlexxiInc at Cloud Expo Silicon Valley Nov 4-7 http://ow.ly/prcVc
Plexxi Inc @PlexxiInc
@mbushong weighs in on recent industry moves and asks, what does it all mean? http://bit.ly/1fZL38Z via @SYSCONmedia
Carmen Gonzalez @GonzalezCarmen
Frontier #BigData & #Virtualization Meetup will meet @BigDataExpo Tue Nov 5 (6:30-9:00PM) after expo floor closes http://bit.ly/17EVgUG
Brad Bennett @BradBennett
Top story: Announcing "OpenStack Fundamentals Track" at Cloud Expo http://www.cloudcomputingexpo.com/node/2792173 see more http://tweetedtimes.com/BradBennett
Cloud Expo @CloudExpo
We look forward to seeing "Silicon Valley Cloud Computing Group" @SVCCG AGAIN at #CloudExpo Silicon Valley! Please use coupon "svccgVIPgold"
D2 Technologies @D2Tech
Teaser for upcoming @WebRTCSummit Paying off the promise of WebRTC starts with http://bit.ly/16CylFc
Simon Aspinall @saspinall
RT @SYSCONtv A Must See #CloudExpo Keynote by @Cisco Systems' @lewtucker at #Cloud Expo Silicon Valley 2012. Enjoy! http://bit.ly/17zDgKC
Christian Verstraete @christianve
Forrester: Cloud Computing Fuels IT Spending | Cloud Computing Journal http://ow.ly/p9l4e
Altoros @Altoros
Join us @CloudExpo, Nov 4-7: "Build Your Own Private #PaaS with #CloudFoundry" by @rmgarciap http://bit.ly/19cAadq
Cloud Expo @CloudExpo
"@RobustCloud: Looking forward to @BernardGolden kicking off Innovation #Cloud Bootcamp at #CloudExpo http://buff.ly/16mo2M9"

A Rock Star Faculty, Top Keynotes, Sessions, and Top Delegates!
Cloud Expo® 2013 Silicon Valley, November 4-7, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.

The growth and success of Cloud Computing will be on display at the upcoming Cloud Expo® conference and exhibition at the Santa Clara Convention Center in Santa Clara, California, November 4-7, 2013.

All main layers of the Cloud ecosystem will be represented at the 13th International Cloud Expo® - the infrastructure players, the platform providers, and those offering applications, and they'll all be here to speak, sponsor, exhibit and network.

About SYS-CON Media & Events
SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream at www.sys-con.com - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (www.CloudComputingExpo.com), Big Data Expo (http://BigDataExpo.net), SDN Expo (http://SDNexpo.co), Virtualization Conference & Expo (www.VirtualizationConference.com), Government IT Conference & Expo (www.GovITExpo.com), and Cloud Computing Bootcamp (www.CloudComputingBootcamp.com).

Cloud Exp, Cloud Expo® East, Cloud Expo® West, Cloud Expo® New York, Cloud Expo® Silicon Valley, Cloud Expo® Europe, Cloud Expo® Tokyo, Cloud Expo® Prague, Cloud Expo® Hong Kong, Cloud Expo® Sao Paolo are trademarks and /or registered trademarks (USPTO serial number 85633366, registration no. 4378577) of Cloud Expo, Inc.

More Stories By Elizabeth White

News Desk compiles and publishes breaking news stories, press releases and latest news articles as they happen.

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Cloud Expo Breaking News
APIs came about to help companies create and manage their digital ecosystem, enabling them not only to reach more customers through more devices, but also create a large supporting ecosystem of developers and partners. While Facebook, Twitter and Netflix were the early adopters of APIs, large enterprises have been quick to embrace the concept of APIs and have been leveraging APIs as a connective tissue that powers all interactions between their customers, partners and employees. As enterprises embrace APIs, some very specific Enterprise API Adoption patterns and best practices have started emerging. In his session at 14th Cloud Expo, Sachin Agarwal, VP of Product Marketing and Strategy at SOA Software, will talk about the most common enterprise API patterns and will discuss how enterprises can successfully launch an API program.
The social media expansion has shown just how people are eager to share their experiences with the rest of the world. Cloud technology is the perfect platform to satisfy this need given its great flexibility and readiness. At Cynny, we aim to revolutionize how people share and organize their digital life through a brand new cloud service, starting from infrastructure to the users’ interface. A revolution that began from inventing and designing our very own infrastructure: we have created the first server network powered solely by ARM CPU. The microservers have “organism-like” features, differentiating them from any of the current technologies. Benefits include low consumption of energy, making Cynny the ecologically friendly alternative for storage as well as cheaper infrastructure, lower running costs, etc.
Next-Gen Cloud. Whatever you call it, there’s a higher calling for cloud computing that requires providers to change their spots and move from a commodity mindset to a premium one. Businesses can no longer maintain the status quo that today’s service providers offer. Yes, the continuity, speed, mobility, data access and connectivity are staples of the cloud and always will be. But cloud providers that plan to not only exist tomorrow – but to lead – know that security must be the top priority for the cloud and are delivering it now. In his session at 14th Cloud Expo, Kurt Hagerman, Chief Information Security Officer at FireHost, will detail why and how you can have both infrastructure performance and enterprise-grade security – and what tomorrow's cloud provider will look like.
Today, developers and business units are leading the charge to cloud computing. The primary driver: faster access to computing resources by using the cloud's automated infrastructure provisioning. However, fast access to infrastructure exposes the next friction point: creating, delivering, and operating applications much faster. In his session at 14th Cloud Expo, Bernard Golden, VP of Strategy at ActiveState, will discuss why solving the next friction point is critical for true cloud computing success and how developers and business units can leverage service catalogs, frameworks, and DevOps to achieve the true goal of IT: delivering increased business value through applications.
MapDB is an Apache-licensed open source database specifically designed for Java developers. The library uses the standard Java Collections API, making it totally natural for Java developers to use and adopt, while scaling database size from GBs to TBs. MapDB is very fast and supports an agile approach to data, allowing developers to construct flexible schemas to exactly match application needs and tune performance, durability and caching for specific requirements.
Web conferencing in a public cloud has the same risks as any other cloud service. If you have ever had concerns over the types of data being shared in your employees’ web conferences, such as IP, financials or customer data, then it’s time to look at web conferencing in a private cloud. In her session at 14th Cloud Expo, Courtney Behrens, Senior Marketing Manager at Brother International, will discuss how issues that had previously been out of your control, like performance, advanced administration and compliance, can now be put back behind your firewall.
More and more enterprises today are doing business by opening up their data and applications through APIs. Though forward-thinking and strategic, exposing APIs also increases the surface area for potential attack by hackers. To benefit from APIs while staying secure, enterprises and security architects need to continue to develop a deep understanding about API security and how it differs from traditional web application security or mobile application security. In his session at 14th Cloud Expo, Sachin Agarwal, VP of Product Marketing and Strategy at SOA Software, will walk you through the various aspects of how an API could be potentially exploited. He will discuss the necessary best practices to secure your data and enterprise applications while continue continuing to support your business’s digital initiatives.
The revolution that happened in the server universe over the past 15 years has resulted in an eco-system that is more open, more democratically innovative and produced better results in technically challenging dimensions like scale. The underpinnings of the revolution were common hardware, standards based APIs (ex. POSIX) and a strict adherence to layering and isolation between applications, daemons and kernel drivers/modules which allowed multiple types of development happen in parallel without hindering others. Put simply, today's server model is built on a consistent x86 platform with few surprises in its core components. A kernel abstracts away the platform, so that applications and daemons are decoupled from the hardware. In contrast, networking equipment is still stuck in the mainframe era. Today, networking equipment is a single appliance, including hardware, OS, applications and user interface come as a monolithic entity from a single vendor. Switching between different vendor'...
Cloud backup and recovery services are critical to safeguarding an organization’s data and ensuring business continuity when technical failures and outages occur. With so many choices, how do you find the right provider for your specific needs? In his session at 14th Cloud Expo, Daniel Jacobson, Technology Manager at BUMI, will outline the key factors including backup configurations, proactive monitoring, data restoration, disaster recovery drills, security, compliance and data center resources. Aside from the technical considerations, the secret sauce in identifying the best vendor is the level of focus, expertise and specialization of their engineering team and support group, and how they monitor your day-to-day backups, provide recommendations, and guide you through restores when necessary.
Cloud scalability and performance should be at the heart of every successful Internet venture. The infrastructure needs to be resilient, flexible, and fast – it’s best not to get caught thinking about architecture until the middle of an emergency, when it's too late. In his interactive, no-holds-barred session at 14th Cloud Expo, Phil Jackson, Development Community Advocate for SoftLayer, will dive into how to design and build-out the right cloud infrastructure.
You use an agile process; your goal is to make your organization more agile. What about your data infrastructure? The truth is, today’s databases are anything but agile – they are effectively static repositories that are cumbersome to work with, difficult to change, and cannot keep pace with application demands. Performance suffers as a result, and it takes far longer than it should to deliver on new features and capabilities needed to make your organization competitive. As your application and business needs change, data repositories and structures get outmoded rapidly, resulting in increased work for application developers and slow performance for end users. Further, as data sizes grow into the Big Data realm, this problem is exacerbated and becomes even more difficult to address. A seemingly simple schema change can take hours (or more) to perform, and as requirements evolve the disconnect between existing data structures and actual needs diverge.
SYS-CON Events announced today that SherWeb, a long-time leading provider of cloud services and Microsoft's 2013 World Hosting Partner of the Year, will exhibit at SYS-CON's 14th International Cloud Expo®, which will take place on June 10–12, 2014, at the Javits Center in New York City, New York. A worldwide hosted services leader ranking in the prestigious North American Deloitte Technology Fast 500TM, and Microsoft's 2013 World Hosting Partner of the Year, SherWeb provides competitive cloud solutions to businesses and partners around the world. Founded in 1998, SherWeb is a privately owned company headquartered in Quebec, Canada. Its service portfolio includes Microsoft Exchange, SharePoint, Lync, Dynamics CRM and more.
The world of cloud and application development is not just for the hardened developer these days. In their session at 14th Cloud Expo, Phil Jackson, Development Community Advocate for SoftLayer, and Harold Hannon, Sr. Software Architect at SoftLayer, will pull back the curtain of the architecture of a fun demo application purpose-built for the cloud. They will focus on demonstrating how they leveraged compute, storage, messaging, and other cloud elements hosted at SoftLayer to lower the effort and difficulty of putting together a useful application. This will be an active demonstration and review of simple command-line tools and resources, so don’t be afraid if you are not a seasoned developer.
SYS-CON Events announced today that BUMI, a premium managed service provider specializing in data backup and recovery, will exhibit at SYS-CON's 14th International Cloud Expo®, which will take place on June 10–12, 2014, at the Javits Center in New York City, New York. Manhattan-based BUMI (Backup My Info!) is a premium managed service provider specializing in data backup and recovery. Founded in 2002, the company’s Here, There and Everywhere data backup and recovery solutions are utilized by more than 500 businesses. BUMI clients include professional service organizations such as banking, financial, insurance, accounting, hedge funds and law firms. The company is known for its relentless passion for customer service and support, and has won numerous awards, including Customer Service Provider of the Year and 10 Best Companies to Work For.
Chief Security Officers (CSO), CIOs and IT Directors are all concerned with providing a secure environment from which their business can innovate and customers can safely consume without the fear of Distributed Denial of Service attacks. To be successful in today's hyper-connected world, the enterprise needs to leverage the capabilities of the web and be ready to innovate without fear of DDoS attacks, concerns about application security and other threats. Organizations face great risk from increasingly frequent and sophisticated attempts to render web properties unavailable, and steal intellectual property or personally identifiable information. Layered security best practices extend security beyond the data center, delivering DDoS protection and maintaining site performance in the face of fast-changing threats.