Welcome!

OpenStack Journal Authors: Elizabeth White, Liz McMillan, Yeshim Deniz, Carmen Gonzalez, Donald Meyer

Blog Feed Post

Plexxi Pulse – Vote for OpenStack

The OpenStack Summit session voting is officially open, and Plexxi has two sessions in the running. Check out sessions from Nils Swart, The Future of OpenStack Networking, and Derick Winkworth, Group Policies for Neutron and evolving the abstraction model to merge with OpenDaylight, and get your votes in. In our video of the week, Dan Backman explains how the Plexxi Pod Switch Interconnect has increased the size of our product portfolio and looks at the differences between the switching platforms. Check out our video of the week and a few of my reads in the Plexxi Pulse – enjoy!

Eric Krapf, contributor to No Jitter, discusses how the communications industry is embracing SDN more and more as evident by Microsoft and HP’s use of a Lync API that can connect the communications servers with the controllers in an SDN architecture. This article has a great discussion, even though it’s not surprising that SDN is relevant in communications. If you think of communications as just another application of the network, then the idea that SDN will enable app-network exchanges is a natural extension of the technology. The issue is that people don’t frequently think of SDN as enabling app-network collaboration. It has gotten a fairly narrow definition around controllers and OpenFlow, which misses the point of abstractions and workload delegation. This article provides a very practical example of what can be done and highlights how SDN doesn’t need another 3 years to make an impact.

Jude Chao, editor at Enterprise Networking Planet, says more mergers and acquisitions will occur in the networking industry in 2014 according to a report released by PricewaterhouseCoopers (PwC) this week. Jude says SDN is a major factor driving this industry shift. I agree with the underlying premise – that there will be consolidation. A small number of networking hardware and software players will get acquired and several startups will fail to pick up traction and lose out on subsequent rounds of funding. I also believe a few smaller vendors will break out as independent players. Interestingly, the action will be in the periphery as well. Analytics, monitoring tools, data collection, DevOps, and even point solutions for niche applications will do well, and a round of change for the VARs will occur. Deploying SDN will mean a shift in business models, and not all VARs will make the leap. Much of this industry shift is not necessarily tied to commodity hardware, because the underlying being hardware cheap is not that big of a driver for industry consolidation. Differentiation already exists in the software today, even if pricing favors hardware.

The Register’s Jack Clark discusses the “seismic shifts” in networking and focuses on a quote from AT&T’s head of technology and network operations, John Donovan, in an interview with the Wall Street Journal, saying that the telco’s Supplier Domain Program 2.0 saves money. The networking industry has had good margins for a long time. This isn’t because of the hardware being intelligent or not. It’s because there hasn’t been much competition. The thousands of features that get deployed mean that the number of functionally equivalent devices for a particular spot in the network is small. With little competition, pricing stays high. Things like SDN are important for two reasons: first, they reset the architecture to some extent, which reduces the power of all those legacy features, and second, it helps automate workflow. The first point increases competition and drives prices down. The second addresses the bigger cost issue: managing all the devices. Ultimately, Cisco will drop their prices as competition heats up. They will be a player in the future of AT&T, just maybe not to the same extent they are today. But the real battle is going to be over long-term OpEx reduction. Merely making a cheaper switch doesn’t address that. If AT&T just wanted the same network they have today at lower prices, they would put pricing pressure on Cisco. This is about something much larger.

Blogger Ethan Banks contributed an article in Network Computing about how Ethernet switches and the purchasing process have changed in the last few years. He says buyers today “must learn a variety of technical nuances that set switches apart from one another, match those capabilities to their organization’s needs, and then move ahead to a purchase.” After reading this post, I wonder what the role of off-box capabilities will be in Ethernet switch selection in the future. SDN is about workflow automation. People interested in that will also key in on things like orchestration and DevOps. It could be that on-box support for what ultimately ends up being off-box functionality will matter more. I only mention this because I suspect that people will need to broaden their selection criteria beyond the box to include things like Puppet or Chef integration or even OpenDaylight support. It will take a confusing process and make it potentially even tougher in the short term. Those customers with a more solid grasp of current and future strategy will be in a better position to make these types of decisions.

ReadWrite contributor Jonathan Crane explains how the IT department will make important strides toward driving innovation and growth in 2014. Jonathan analyzes a recent Gartner that predicted numerous developments that will greatly impact the IT function across mobile device management, hybrid cloud integration and SDN. One of the things that becomes necessary in an infrastructure environment that is orchestrate as a whole and in support of the applications is the expression of application requirements in application terms. Basically, to operationalize things, someone has to be able to capture what is important across the infrastructure. This cannot be specified in networking language or compute language. It has to be expressed relative to the application. The various infrastructure systems then need to translate the requirements into underlying behavior. I mention this because someone has to own the application abstraction. That would seem to fit with your definition of the OM. And then the OM would translate (or facilitate the translation of) the application requirements into underlying configuration primitives. This obviously has to be done through data models and APIs; a manual translation would leave us where we are today. The question people need to be asking then is: who is defining the abstractions? And what tools do I need to use them? This is where open source projects like OpenStack and OpenDaylight come into play. Anyone who is in an OM role (or wants to be) needs to be looking at these projects very closely to understand how to intersect their IT operations with the availability of management frameworks and controller architectures.

Mitch Wagner at Light Reading says according to a Forrester analyst, Cisco customers can stop purchasing the company’s switches and Cisco will still prosper. There will always be people who predict the demise of the incumbent. That might be hyperbole, but there will certainly be headwinds. I don’t think Cisco is incapable of executing against an SDN strategy. They have proven they can develop products, and when in doubt, they have mastered the strategic acquisition. SDN, however, is a new architecture. The new architecture reduces the need for the tomes of legacy features that have made it exceedingly difficult to get off the Cisco drug. With a new architecture, you get a more level playing field with lower barriers to entry. It’s the increased competition that will whittle away share. Will it be 20 or 30 points? Probably not, but you could see a significant share movement over the next 3-5 years.

Tom Hollingsworth, the Networking Nerd, says SDN vendors are creating an event horizon, which is a boundary beyond which events no longer affect observers or the point of no return for things falling into a black hole. If SDN enables bidirectional communication between the apps and the network, it stands to reason that you would begin to architect each of them differently. Obviously you must start with making it possible; no one will change anything if there is no support for it, but you create applications that take advantage of network information. Imagine massive data replication jobs. If they are not time critical, you could schedule them and create pipes across the network. You could serve content from caches that were less congested. You could do things like variable bit rate for mobile connections that are shifting from 3G to Edge and back to LTE on a train ride. Ultimately, I agree with the premise of this post. I don’t think the future is overlays that are completely agnostic to the underlying network. I think there will be a desire to pin the overlays to the physical infrastructure and allow for the dynamic optimization of the physical transport to suit whatever is happening on the overlay.

 

The post Plexxi Pulse – Vote for OpenStack appeared first on Plexxi.

Read the original blog entry...

More Stories By Michael Bushong

The best marketing efforts leverage deep technology understanding with a highly-approachable means of communicating. Plexxi's Vice President of Marketing Michael Bushong has acquired these skills having spent 12 years at Juniper Networks where he led product management, product strategy and product marketing organizations for Juniper's flagship operating system, Junos. Michael spent the last several years at Juniper leading their SDN efforts across both service provider and enterprise markets. Prior to Juniper, Michael spent time at database supplier Sybase, and ASIC design tool companies Synopsis and Magma Design Automation. Michael's undergraduate work at the University of California Berkeley in advanced fluid mechanics and heat transfer lend new meaning to the marketing phrase "This isn't rocket science."

@ThingsExpo Stories
IoT generates lots of temporal data. But how do you unlock its value? How do you coordinate the diverse moving parts that must come together when developing your IoT product? What are the key challenges addressed by Data as a Service? How does cloud computing underlie and connect the notions of Digital and DevOps What is the impact of the API economy? What is the business imperative for Cognitive Computing? Get all these questions and hundreds more like them answered at the 18th Cloud Expo...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
SYS-CON Events announced today the How to Create Angular 2 Clients for the Cloud Workshop, being held June 7, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Angular 2 is a complete re-write of the popular framework AngularJS. Programming in Angular 2 is greatly simplified. Now it’s a component-based well-performing framework. The immersive one-day workshop led by Yakov Fain, a Java Champion and a co-founder of the IT consultancy Farata Systems and...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
SYS-CON Events announced today that BMC Software has been named "Siver Sponsor" of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. BMC is a global leader in innovative software solutions that help businesses transform into digital enterprises for the ultimate competitive advantage. BMC Digital Enterprise Management is a set of innovative IT solutions designed to make digital business fast, seamless, and optimized from mainframe to mo...
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
SYS-CON Events announced today that MobiDev will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 develope...
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
SYS-CON Events announced today TechTarget has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget is the Web’s leading destination for serious technology buyers researching and making enterprise technology decisions. Its extensive global networ...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
SYS-CON Events announced today Object Management Group® has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
Designing IoT applications is complex, but deploying them in a scalable fashion is even more complex. A scalable, API first IaaS cloud is a good start, but in order to understand the various components specific to deploying IoT applications, one needs to understand the architecture of these applications and figure out how to scale these components independently. In his session at @ThingsExpo, Nara Rajagopalan is CEO of Accelerite, will discuss the fundamental architecture of IoT applications, ...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...