Welcome!

OpenStack Journal Authors: Liz McMillan, Pat Romanski, Ed Featherston, Elizabeth White, Lori MacVittie

Related Topics: @CloudExpo, Java IoT, Linux Containers, Open Source Cloud, @BigDataExpo, OpenStack Journal

@CloudExpo: Blog Feed Post

Open Source Cloud: Explore the Commercial Applications

Making meaningful impact on their business goals and objectives

During the course of the last twelve months the OpenStack community has advanced as more users of the leading open-source cloud technology have been reporting their progress -- with the help of their partners -- towards making a meaningful impact on their business goals and objectives.

We've also learned how these progressive technology users are pioneering changes in their own organizations -- enabling them to become more competitive in the Global Networked Economy.

The OpenStack Summit 2014 opened with a keynote on the first day of the conference featuring lessons learned from industry leading organizations that have already deployed these open cloud technologies. Each case study had multiple instances of OpenStack that have been applied for a variety of commercial application scenarios.

Jonathan Bryce, the Executive Director of the Foundation, introduced the growing community of OpenStack Superusers. Glenn Ferguson, Head of Private of Cloud Enablement at Wells Fargo Bank and Chris Launey, Director of Cloud Services & Architecture at the Walt Disney Company described their IT environment and how they've adopted OpenStack as a solution to their company's varied cloud infrastructure requirements.

Addressing the needs of enterprise workloads is only part of the evolving adoption story told at this year's Summit. Several broadband service providers are also early-adopters of OpenStack.

How Network Operators Apply OpenStack Platforms
During a lunch session on the same day, Fernando "Fred" Oliveira, cloud architect at Verizon, described his experience building OpenStack clouds with Red Hat enterprise-grade software.

He explained how the company's network is growing faster than they can monetize the infrastructure, and so they're looking at open-source technology as a way to proactively control costs - but their motivation goes beyond bottom-line savings.

Verizon will use OpenStack as a key enabler of its go-to-market business strategy - essentially compressing the time it typically takes them to reach significant new service revenue attainment.

Moreover, Verizon looked to this rapidly evolving software technology as a way to become more agile - from the initial service launch to the ongoing operational requirements. They have been a pioneer of Network Functions Virtualization (NFV), and OpenStack became a natural choice to use within their numerous proof-of-concept tests and ongoing pilot projects over the last year.

Throughout this progressive exploratory experience, Oliveira mentioned how Verizon has relied upon Red Hat Consulting professional services to augment their own internal expertise with OpenStack platform adoption.

Seeking the Full Potential of NFV Applications
On the second day of the OpenStack Summit Toby Ford, Assistant VP, IT Operations Strategic Realization at AT&T, described his personal experience with cloud offerings -- both internally and externally focused. He started his talk by disclosing that when he first arrived at AT&T (as part of an acquisition) "open-source was pretty much forbidden." Today, it's an integral part of their IT strategy.

The commitment to explore NFV is an example of their evolving strategy in action - and the company's contribution to the OpenStack community. In fact, Ford said that the adoption of OpenStack has become a somewhat unique proxy to introduce more innovation into their DevOps process. Moreover, he sees a tremendous value in the ecosystem that has formed around this open-source cloud technology.

AT&T first introduced OpenStack in their lab environment during 2010. Moving quickly, they had already progressed to production workloads by the end of 2011. Today, they have approximately 120 applications deployed on OpenStack. The platform has been deployed in seven data centers. At the end of 2014, it's anticipated that three more data centers will join those in production.

The virtualization use cases have expanded from the more typical back-end applications to now include new things - such as Big Data usage scenarios. Over the next two years, AT&T plans to expand their deployment from 10 to 20 data center sites. Why so many locations? Ford says it's all being driven by the promise of NFV - particularly within the mobility systems arena.

Change Agent: Why Open-Source is Now Pervasive
Keeping in mind that AT&T is experiencing aggressive new competition from outside of their traditional realm, Ford acknowledged that the company's executive leadership knows that they must change - and OpenStack is seen as a catalyst to rapidly advance a flexible and agile DevOps environment.

As an example of key areas of innovation, Ford pointed to the opportunities to transform how video entertainment content is stored and eventually delivered to AT&T U-verse customers. By going beyond prior constraints of the legacy vertically integrated infrastructure model, AT&T will be able to re-engineer their network architecture. This will allow them to distribute both key functions and multimedia content - thereby placing them much closer to the ultimate user.

Ford believes that the inherent capabilities of Cinder and Neutron will enable AT&T to have a more productive relationship with infrastructure vendors - leveraging the peer pressure within the ecosystem that naturally drives all vendors to produce high-quality code that works and scales as intended.

In addition to direct benefits, OpenStack adoption is also helping Ford and his team to propagate agile methods throughout AT&T's vast IT organization. Besides, there has been a trickle-down effect from the early results. Now, AT&T has looked more closely at Software Defined Networking (SDN), and Ford says that he's really excited by the opportunity to advance substantive change in the core network.

Ford believes that it's the federation - the binding cohesion - that will ultimately make OpenStack succeed. Granted, there are recognized challenges in a number of key areas, but Ford is confident that the current path for OpenStack is both sound and stable. He anticipates more forward-thinking service providers, globally, will follow the lead of the early adopters. The positive impact is truly remarkable.

More...

Read the original blog entry...

More Stories By David H Deans

David H. Deans is the Managing Director at the GeoActive Group. He has more than 25 years of experience in the Technology, Media and Telecom sectors.

@ThingsExpo Stories
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, will compare the Jevons Paradox to modern-day enterprise IT, e...
Complete Internet of Things (IoT) embedded device security is not just about the device but involves the entire product’s identity, data and control integrity, and services traversing the cloud. A device can no longer be looked at as an island; it is a part of a system. In fact, given the cross-domain interactions enabled by IoT it could be a part of many systems. Also, depending on where the device is deployed, for example, in the office building versus a factory floor or oil field, security ha...
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, provided tips on how to be successful in large scale machine learning...
If you had a chance to enter on the ground level of the largest e-commerce market in the world – would you? China is the world’s most populated country with the second largest economy and the world’s fastest growing market. It is estimated that by 2018 the Chinese market will be reaching over $30 billion in gaming revenue alone. Admittedly for a foreign company, doing business in China can be challenging. Often changing laws, administrative regulations and the often inscrutable Chinese Interne...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Enterprise IT has been in the era of Hybrid Cloud for some time now. But it seems most conversations about Hybrid are focused on integrating AWS, Microsoft Azure, or Google ECM into existing on-premises systems. Where is all the Private Cloud? What do technology providers need to do to make their offerings more compelling? How should enterprise IT executives and buyers define their focus, needs, and roadmap, and communicate that clearly to the providers?
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the protocols that communicate data and the emerging data analy...
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example: Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry The social model innovation is also a big challenge to the new social architecture with the design fr...
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
Is your aging software platform suffering from technical debt while the market changes and demands new solutions at a faster clip? It’s a bold move, but you might consider walking away from your core platform and starting fresh. ReadyTalk did exactly that. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue and over a decade of audio conferencing product development to start an innovati...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
IoT is fundamentally transforming the auto industry, turning the vehicle into a hub for connected services, including safety, infotainment and usage-based insurance. Auto manufacturers – and businesses across all verticals – have built an entire ecosystem around the Connected Car, creating new customer touch points and revenue streams. In his session at @ThingsExpo, Macario Namie, Head of IoT Strategy at Cisco Jasper, will share real-world examples of how IoT transforms the car from a static p...
There is little doubt that Big Data solutions will have an increasing role in the Enterprise IT mainstream over time. Big Data at Cloud Expo - to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA - has announced its Call for Papers is open. Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is...
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.